Did you know there are ways you can promote your business for FREE? Yes... the first and most popular one is via the Internet. Twitter, Face book, Blogging are effective, low cost methods to getting the word out about your business.
However, what if your target audience is not on line? Well yesterday after my post I went to an ATM machine. There were two fliers, one for an at home daycare and the other for a bail bonds service. Both flyer's were in black in white no graphics and some little tear off tabs at the bottom with the business name and the business phone number. I noticed that many tabs had been pulled off. This in fact means that the there was an action to the flyer's, they were noticed, and this could have effectively brought new clientele to these businesses.
The next post we will look at the target market of these business and see if they are reaching their demographics.
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